Dima AL-Hinn and Mohammad J Adaileh
Purpose: This research seeks to present a theoretical model about the role of e-business in firm performancetaking into consideration the impact of the mediators “collaboration with customer and collaboration with competitors”.
Design: The study was conducted in manufacturing sectors in Jordan. The researcher used the exploratoryfactor analysis in the first phase of the analysis. A total of 66 questionnaires were distributed and considered for pilottesting. In the second phase, confirmatory factor analysis was conducted to validate the measurement scale. Theresearcher distributes 178 questionnaires and used to validate the measurement scale. Then the researcher usedstructural equation modelling to investigate the relationship between the dimensions, and to measure the impact ofe-business on firm performance, impact of supply chain collaboration on e-business and firm performance.
Finding: Based on final results of this research, e-business doesn’t have a significant impact on firm performance,the assumption of the mediating effect of collaboration with customers on e-business and firm performance wasrefused, in the other side it was accepted for collaboration with competitors mediate the relationship betweene-business and firm performance.
Practical Implication: The study presents suggestion and recommendation for managers in Jordanian’smanufacturing sectors that may be helpful to use e-business effectively to improve the organizational performanceby collaboration with customers and competitors. The researchers recommends that the future researches shouldinclude other types of collaboration such as retailers, suppliers, etc., also should include other sectors such asservices, other industries, telecommunications, etc.
Originality: The paper considered as the first in Jordanian e-business supply chain environment, whichwitnessing accelerated growth in investment in e-business and using of collaborative techniques to support the workof business partners across the supply chains. The study provided a valid and reliable measurement scale adaptedto the Jordanian environment and built a framework for effective collaboration within supply chain.
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