Mark Hickson
The authors studied the original source of a study undertaken decades earlier to determine its accuracy as well as the reporting of the study in textbooks. They found that the study had been exaggerated significantly. They revisited the touch study known as the “coffee house” study originally undertaken by Sidney Jourard. The present authors studied cafes in four different states with quite different results from Jourard.
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Journal of Mass Communication & Journalism received 205 citations as per Google Scholar report
