Arabian Journal of Business and Management Review

The public benefits from greater performance and outcomes thanks to strategic management, which is commonly seen as being crucial to the public sector. In fact, the concept of strategic management from the private sector has gained so much traction in the public sector that politicians and policymakers have started to discuss how crucial it is for the modern state to be strategic. As a result, we may be seeing the rise of the Strategic State. Aspirations and capabilities are connected through strategy.

The goal of quality management is to maintain a high standard of quality in all areas that directly or indirectly affect customer satisfaction. The establishment of guidelines by QM provides the framework for a low rejection rate and high customer satisfaction. It is crucial to record and examine each step of the process, from creation through delivery. Afterward, these are improved (if possible). The product should surpass the needs of the customer. Thus, QM focuses on the goal of enhancing product quality through organisational tasks. But QM requires on-going adaptation because it is constantly changing. In this context, the ISO 9000 series of standards is the most significant. For instance, DIN EN ISO 9000 deals with the fundamentals and terminology of quality management systems, and DIN EN ISO 9001 specifies the requirements for such a system, in accordance with which businesses can receive certification. Only effects that could be detrimental to the final product's quality are examined in quality assurance, and they are ideally removed.