Journal of Mass Communication & Journalism

The globalization of technology which gave rise to Information Communication Technology (ICT) has changed the information seeking behaviour of human which has shifted attention from broadcast and print media to Social Media. Exclusive Breast Feeding (EBF) practice over the years has been a global discussion and its significance has been passed across to Nursing Mothers through several sources i.e. Open campaigns, Hospital Seminars, Television, Radio etc. and the efforts have not yielded desirable results. Little attention has been paid to the role of Social media hence the need to examine the role of Social Media in enlightening Nursing Mothers on the practise of Exclusive Breast Feeding in Ekiti State. The study adopted a Survey design with a study population of 952 Nursing Mothers. Multi-stage sampling technique was used for selecting 380 respondents as sample for the study. Questionnaire was used for data collection. Data collected were analysed with statistics. Findings revealed that Nursing Mothers in Ekiti State are enlightened about EBF through several Social Media sources but Facebook and WhatsApp appear to be the most prevalent Social Media source of enlightenment on EBF practice, a large percentage of Nursing Mothers were encouraged to breastfeed their infants through the enlightenment obtained from Social Media, age and employment are the most prevalent demographic factors that influence the enlightenment on EBF and some of the challenges in the use of Social Media is the fact that it consumes time, poor network signal, high cost of data subscription etc. The study concluded that Facebook and WhatsApp are the most effective Social Media source on EBF. Therefore, the study recommended that stakeholders should push their adverts and campaigns on Facebook and WhatsApp more frequently

Jordan was one of the first Middle Eastern countries to respond to the COVID-19 pandemic. The authors of this paper examined the Jordanian government's persuasive appeals in defense orders issued between March and August 2020 to contain the pandemic. The authors discussed how the focus group responded to these appeals and concluded that this behavior did not halt or reduce the daily incidence or death rates, resulting in a major crisis of trust between the government and the public. The authors also concluded that some measures were not followed by citizens, as evidenced by their failure to follow preventive measures and the timing of the ban, despite the fact that persuasion was used.

The current study has been designed to study the relationship between social media usage and health awareness practices as well as panic among the Indian youth during COVID-19. A survey was conducted among the university students in Delhi-NCR region to assess the effect of social media on their health behaviour in the wake of the pandemic. An online survey of 250 students was executed employing a 5-point Likert scale based self-administered questionnaire consisting of 23 questions. The data was analysed using smart PLS-SEM (Partial Least Squares Structural Equation Modelling). The results indicate that behavioural change in a person is key to his protection against the lethal virus. While the social media induced panic does not trigger a positive behaviour change, neither does it lead to protective practices. Moreover, it also shows that the higher the level of awareness about COVID-19, the more likelihood of exhibiting positive health behaviour and adoption methods of protection. It is also revealed that while social media promote behaviour change, protection and public awareness, it may also infuse panic among the users.

The emergence of e-learning as an alternative learning tool amid the COVID-19 pandemic has various challenges and opportunities. The global COVID-19 pandemic has caused many negative impacts and the adaption of new normal in various aspects. The COVID-19 pandemic has led to the usage of e-learning which has been seen as a precautionary as well as an improvised medium in the education process in india. This research aims to explore the experiences encompassing the benefits and challenges faced by students in schools by implementing e-learning as an innovative learning method in the future. Through the mixed-method approach, it can be concluded that e-learning can be accepted as an effective solution in dealing with the COVID-19 pandemic in the field of education, but it still requires improvements in terms of infrastructure in regards to device availability and internet facilities, and interaction amongst teacherstudent and student-student so that e-learning does not merely move classrooms into digital classrooms, but also provides a wider transformation and hence overall experience that makes it easier for students to learn and gain knowledge. Research provides student perspectives on undergoing e-learning which is expected to be a recommendation tool for schools to establish and provide a good e-learning model and a hence better experience.

Today's movie industries provide us with a variety of entertainment options. However, certain films take us into the realm of truth, a reality that we want to avoid but cannot. These are the films that place a transparent mirror in front of us, allowing us to see our genuine selves. Some of these films are discussed in this paper. The florida project, joker, and parasite are the films that I will cover in this paper. These films have received numerous awards, not only for their originality but also for their hidden messages that kept us engrossed in reality for a brief period.

The struggles that people face as a result of poverty, mental illness, parental concerns, and social turbulence have all been depicted in these three films.

This research paper is about investigative journalism in India in the digital era, with a focus on online portals. It was tough to comprehend since there is a lack of knowledge about how web portals function in a true democracy. create a protective shield they also demonstrated a lot more investigative journalism in her work, which helped to increase the level of investigative journalism in India.

This qualitative research is focused on the depth of underground investigative journalism, and we have transformed it into a nice paper and research paper that focuses on how Indian web portals modify their investigative journalism and give good metals in the online environment.

We may tell how much they face challenges in their job since investigative journalism is really difficult in India; however, when investigations are conducted online, investigative journalism becomes very soft and protected, which is excellent for the journalist.

In India, many non-profit web portals claiming that they are doing investigative journalism but it’s very tough to select for this study so I have chosen using purposive sampling for these online independent web portals because of their work recognized by the various international media houses and the democratic nations are four independent we portals, I have chosen five online portals for this paper: Cobrapost, the wire, caravan magazine, news laundry, these web portals since they are the ones who have preserved it thus far.

As digital technology reshapes the interactions between citizens and the state, demands for accountability have never been greater.

They also demonstrated a lot more investigative journalism in her work, which helped to increase the level of investigative journalism in India. Here's a quick rundown of how India's current trend of investigative journalism has provided some rays of brightness in Indian journalism. This paper is going to analyze some selective work done by these four web portals which are using to hold governments accountable in a new digital era.

The purpose of this study is to find out the effect of sexual harassments, which is, happened by confidentially on teenage girls by their relatives. The nature of this study conducts the quantitative and qualitative method in nature. The population of this study is all teenage girls (aged 14-17 years) of two number Raghunathpur union in Dumuria. About 180 questionnaires and 3 expert respondents are helped by the researcher to complete the study perfectly. A greater number of respondents (85%) are harassed by relatives secretly and they hide this information from their parents and the greedy eyes of male or relatives are the main reason of it. The expert participants of in-depth interview explained the mental and physical situation of harassed teenage girls. They share their experience in these problems and they provide some recommendations and advices to remove it from the society.

Crime news and shows are a genre of news and non-news platforms, the format is trending these days by gripping the audiences across the world with various unique ways of providing crime-based entertainment. The present study analysis the physical and psychological effects of consumption of crime-based content (in case of audience) and due to coverage of crime beat (in case of journalists). Data was collected from all strata of society in form of online questionnaire, it was not limiting the study to particular age group, gender etc because as the title of the study suggests we are interested in finding out about the real-world blues. This aspect of the study was needed to be researched and analysed so that we could study the possible reactions crime news and shows can have on the society.

Some prominent facts came into light through this research like demographics (age and gender) have no significant relation with physical or psychological effects on the crime beat journalists but work profile (years of experience and platform) have or consumption pattern of the audience (time spent on screen and what they watch it) have significant relation with physical or psychological effects on them but whether they watch it someone or alone will not have any relation. Overall, the study tried to analyse the effects of the crime news and shows on the behaviour of the media practitioners and audiences through analytical analysis.

COVID-19 poses a threat to global health. It is first ever experience for the countries to undergo a complete lockdown with the dependency for any information completely relying on media and government. During the pandemic the usage of mobile phones among the masses grew drastically and it was considered as an efficient medium by both public and the government. The mobile based communication was done through channels such as WhatsApp, Chat Boards, Caller Tune, Text Messages and Arogya Setu App etc., for spreading COVID related information among the masses. However, even after the continuous exchange of messages by the government, there are people who are still not showing the COVID appropriate behavior. As the third wave is predicated to hit the world again it is important to study the loopholes in the existing communication strategies and to rework on them in order to control the spread of the deadly virus. In this paper the researcher has studied the changes mobile based communication by the government during the COVID 19 has brought among the students studying in IIHS, Ghaziabad. The study shows that mobile is an effective mode of communication among the college students. It has successfully brought attitudinal and behavioral changes among the students and outlines the directions for the development of highly effective and efficient mobile based communication that can be utilized by the government in the near future.

Influencers, who disclose their lifestyles to the masses on social media on topics ranging from giving personal skin care to themselves at their homes to matching different outfits and creating combinations for date nights, to preparing diet and healthy meals for having a fit body shape, try to change the lifestyle habits and the talk topics in the lives of many young people by presenting themselves as opinion leaders, view affecters or digital penetrators. Influencers, who are discovered by many popular brands due to their high number of followers and who has a change to try the first sample products of these cosmetic brands for this reason, advertise the products on their channels with excitement in order to create behavior change in the shopping habits of young generations. However, influencers carry responsibilities while encouraging people to pay larger amounts for expensive cosmetic products thus authenticity is a key for the continuation of their vlogs by getting likes. Brands see influencers as people who have a high potential in selling products by creating new unthought-of content on social media and who have a change to touch the lives of considerable amount of people by interacting with them. This research aims to look at the concept of influencer marketing by also mentioning from how Influencer marketing has achieved to go one step further in the cosmetic industry rather than traditional advertisements nowadays by providing a literature review on the issue.