New University in Mauritius,
Mauritius
Review Article
Technological Advancement in the Written Press and New Reading Patterns: A Press Survival Perspective in Mauritius
Author(s): Nirmal Kumar BetchooNirmal Kumar Betchoo
Today’s printing media evidences fundamental changes that are taking place particularly in terms of the type of publication and certain new forms of development affecting the printed news business. Gone are the days when people spent long hours reading broadsheets and grasped all the main information provided therein. Today’s written media has changed dramatically and this has been more pronounced with the introduction of desktop publishing and the virtual media. Presently, all major newspapers have their websites and these are continuously being modified to offer better reading comfort to readers. Alongside, there is also the possibility for readers to interact directly with the journalists and provide constant feedback to them. Newspapers have also changed their format and presentation. At the present time, traditional newspapers are getting smaller in format, downsizing.. Read More»
DOI:
10.4172/2165-7912.1000162
Journal of Mass Communication & Journalism received 205 citations as per Google Scholar report