Arabian Journal of Business and Management Review

Saibal Kumar Saha

Publications

• Research Article
  What are Medical Students Doing Online?- A Study in Kolkata, India
  Author(s): Saibal Kumar SahaSaibal Kumar Saha
  
  Medical students, the future doctors of our country are an important part of the society. When they will enter into the professional world it would be very difficult to approach them and get time for conversation. If they can be approached in the virtual world it would be a unique opportunity for numerous business houses for line of work. This study aims to throw some light on the online behavior of medical students. We can learn about the websites they visit, what motivates them to use internet? What information do they seek? and on what topics they discuss? For the research different social networking websites and blogs involving medical students were studied. From this their topics of discussion were analyzed. To get more insights a questionnaire was formed and medical students in Kolkata were interviewed. It was seen that medical students used internet for various reasons. They us.. Read More»
  

  Abstract PDF