Journal of Global Economics

Vargas-Hernandez JG

Publications

• Research Article
  Methodology and Strategies for Companies in the Process of Internationalization
  Author(s): Vargas-Hernandez JG and Alejandro OZVargas-Hernandez JG and Alejandro OZ
  
  This research aims to provide guidance to companies seeking to initiate a process of internationalization, discusses possible strategies and methodologies that can be followed to succeed in this process. It is based on a case study focused on Inditex group, although it is a descriptive research, tries to give a clear focus to consider, on proven theories supported in addition to the strategic and operational structure of our case study. Our main results conclude in determining a variant strategy for each company, but can come from the same schema international diversification, which is crucial part of business development and its main strength should be good management skills... Read More»
  DOI: 10.4172/2375-4389.1000224

  Abstract PDF