Accounting & Marketing

Department of Leukemia, MD Anderson Cancer Center, Houston, USA

Publications

• Mini Review   
  A Fuzzy Inventory Model with Hazy Pricing, Marketing and Service Planning
  Author(s): Jigar Thakkar*
  
  In real-world markets, demand is influenced by various parameters. Many researchers have recently been interested in integrated production and marketing planning strategies in inventory models where demand is dependent on a variety of parameters, such as price and/or marketing expenditure. Quite possibly of the main element that impacts request in genuine business sectors is the nature of administrations gave to clients of an item, however stock models have not considered this. Conversely, genuine stock frameworks' expense boundaries and different boundaries, like value, promoting, and administration flexibility to request, are dubious and questionable. Consequently, the idea of fuzziness can be used to control this uncertainty. This paper proposes a novel fuzzy inventory model for profit maximization in the face of shortages. When calculating demand as a power.. Read More»
  DOI: 10.37421/2168-9601.2022.11.394

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