Department of Mass Communication and Journalism, Symbiosis Institute of Media and Communication, Pune, Maharashtra, India
Research Article
Social Media and Public Health Awareness among Youth about COVID-19
Author(s): Mustafa Abdulrahim Alsabri*
The current study has been designed to study the relationship between social media usage and health awareness practices as well as panic among the Indian youth during COVID-19. A survey was conducted among the university students in Delhi-NCR region to assess the effect of social media on their health behaviour in the wake of the pandemic. An online survey of 250 students was executed employing a 5-point Likert scale based self-administered questionnaire consisting of 23 questions. The data was analysed using smart PLS-SEM (Partial Least Squares Structural Equation Modelling). The results indicate that behavioural change in a person is key to his protection against the lethal virus. While the social media induced panic does not trigger a positive behaviour change, neither does it lead to protective practices. Moreover, it also shows that the higher the level of awareness about COVID-1.. Read More»
DOI:
DOI: 10.37421/2165-7912.2022.14.580
Journal of Mass Communication & Journalism received 205 citations as per Google Scholar report